Advertising player

Overview

The Digital Advertising Player is a compact, high-performance device engineered to stream promotional content and messaging on display screens in retail outlets, hotels, airports, hospitals, banks, and more. Acting as the bridge between a Content Management System (CMS) and the screen, it reliably receives media files and plays them back in high resolution, 24 hours a day, 7 days a week.


2. Key Features

Feature

Added Value

4 K / 60 fps playback

Ultra-sharp video and imagery with zero stutter, maximising audience engagement.

24 / 7 duty cycle

Industrial-grade design tolerates harsh environments (0 – 45 °C, 0 – 80 % RH).

Versatile connectivity

Wi-Fi 6, Gigabit Ethernet, and Bluetooth 5 for flexible networking and peripheral support.

Expandable on-board storage

64 GB eMMC plus M.2 SSD slot—store hundreds of clips locally.

Hardened OS

Embedded Linux with Secure Boot and encrypted OTA updates for robust security.

Cloud-based fleet management

Native integration with leading CMS solutions (Xibo, Scala, NoviSign) and an open API for custom workflows.

Offline playback

Continues running pre-cached playlists during network outages.

Smart scheduling

Time, location, and audience-based playlists to optimise campaign efficiency.

Built-in analytics

Playback counters, fault alerts, and exportable reports ready for Power BI or CSV.


3. Technical Specifications

Category

Details

CPU

Quad-core Cortex-A55 @ 2.0 GHz

Memory

4 GB LPDDR4

Storage

64 GB eMMC + M.2 NVMe slot (up to 2 TB)

Outputs

1 × HDMI 2.1 (4 K / 60 Hz), 1 × DisplayPort 1.4, 2 × USB 3.0, 1 × USB-C (PD), 1 × 3.5 mm audio

Networking

1 × Gigabit Ethernet (RJ-45), Wi-Fi 6 (2.4 / 5 GHz), Bluetooth 5.2

Dimensions / Weight

140 × 90 × 20 mm

Power

12 V ⎓ 2 A (typical draw ≈ 9 W)

Software Support

HTML5, H.265/H.264, VP9, JPEG/PNG/BMP, WebGL

Certifications

CE, FCC, RoHS, Energy Star